Startup · $268.6m raised

Octopus Deploy

Startup reported to have reached unicorn status, valuation unconfirmed

Brisbane, QLD

Investors

Every investor coverage indicates participated in a round Octopus Deploy raised.

Investor	Rounds	Invested
Insight Partners	Unnamed stage · Unnamed stage	$45,000,000

Disclosed deals

Every published round Octopus Deploy took part in, and every parcel of existing shares it bought off another holder. Deals we hold but haven't published yet are not counted.

Company	Stage	Announced	Amount	Role	Alongside	Sources
No published deals recorded yet.

Portfolio

Companies Octopus Deploy has backed in a published round, and companies whose existing shares it bought off another holder.

Company	What it does	First invested	Rounds	Led
No portfolio companies recorded yet.

Funds

Fund closes reported for Octopus Deploy, as distinct from the investments it has made.

Fund	Announced	Committed	Target	Close	Sources
No fund closes recorded for Octopus Deploy yet.

Portfolio companies acquired

Companies Octopus Deploy has backed that another company then bought. An exit for the holding, not a deal Octopus Deploy did.

Company	Bought by	Kind	Announced	Price
No portfolio company of Octopus Deploy is recorded as having been acquired.

What Octopus Deploy bought

Companies Octopus Deploy acquired or merged with, per published coverage. Buying a company is not investing in one: nothing here counts in the deals column.

Company	Kind	Announced	Price	Sources
Codefresh	Acquisition	2024	$43m	Startup Daily (10 Oct 2025), SmartCompany, Startup Daily (8 Oct 2025), Startup Daily (27 Feb 2024)

People

Name	Role	Sources
Paul Stovell	CEO · Founder	Startup Daily (10 Oct 2025), SmartCompany, Startup Daily (8 Oct 2025), Ten13, Startup Daily (27 Feb 2024)
Sonia Stovell	Founder	Startup Daily (10 Oct 2025), SmartCompany, Startup Daily (8 Oct 2025)

Coverage

Stories naming Octopus Deploy. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.

13 deals

Six ANZ startups that raised $211.1 million this week

Roundup of six Australian and New Zealand funding rounds, headlined by Heidi Health and Octopus Deploy, also covering Nexl, OpenSolar, Lucent and PAM, with past acquisitions of Stella AI, MagicBrief and Codefresh noted.

Also Startup Daily·Startup Daily·Women's Agenda

2 deals

Software veteran Octopus Deploy wraps around another $45 million raise

Brisbane DevOps company Octopus Deploy raised from Insight Partners in 2024, then bought American competitor Codefresh; the piece details valuation, ownership and financial performance since its 2021 raise.

Startup Daily 8 Oct 2025 Octopus Deploy Codefresh Insight Partners Paul Stovell Sonia Stovell

Also SmartCompany·Startup Daily

3 deals

H1 2024 in Review: $100m invested

TEN13's investor letter celebrates passing $100 million deployed, plus fresh backing for iion and Switchboard, team promotions, AutoGrab's overseas growth and NZ-arm sale, and the Mr Yum–Me&U merger.

Also Startup Daily·thetimes.com.au·SmartCompany

2 deals

Queensland quiet software giant Octopus Deploy snaps up US rival for $43 million

Brisbane DevOps software firm Octopus Deploy has bought San Francisco competitor Codefresh, reportedly paying US$28 million; the deal adds revenue and Kubernetes capability while Codefresh's venture backers face a loss.

Startup Daily 27 Feb 2024 Codefresh Octopus Deploy Microsoft's Venture Fund M12 Red Dot Capital Shasta Ventures Insight Partners Paul Stovell

Also Startup Daily·SmartCompany·Startup Daily

6 deals

Kiwi legal tech LawVu tops up its Series A with an extra NZ$20 million

Insight Partners and AirTree have added NZ$20 million to LawVu's Series A, lifting the New Zealand legal software firm's total funding, with Insight's large recent cheques into SafetyCulture and Octopus Deploy also noted.

Startup Daily 11 Apr 2022 Employment Hero LawVu Octopus Deploy SafetyCulture AMP Expedia Linktree NZ Growth Capital Partners PwC Shasta Ventures Telstra AirTree Ventures Insight Partners

43 deals

Ignition Lane's Weekly Wrap: The Great Reengagement, backing Web3, riding the markets & the big local raises

Ignition Lane's weekly tech roundup: AirTree raises $700m across three new funds, dozens of Australian startups announce rounds, a wave of acquisitions including Block completing its Afterpay buy, plus Web3 commentary and US market moves.

Startup Daily 7 Feb 2022 Airtable AirTree Ventures Alta Andreessen Horowitz AskNicely Binary Tech Buildxact CartonCloud Checkbox Clickup CredShare Cyara Dovetail EstimateOne Eucalyptus Explorate Formus Labs Gathered Here Geora HappyCo HealthEngine Hnry iNSPIRETEK Instant Lifelenz Liftango Milkrun Miro Mosh OwnHome Prota RentBetter Saasguru Samphire Neuroscience Send Send Payments TradeSquare VALD Vivi Voly Afterpay Alphabet Amazon Atlassian Block Bookwell Buyk Canva Car Next Door Chefgood Cisco Dell Deloitte DoorDash EASI eBay Flourish Fresha Fridge No More Future Now Capital GameStop Getir GoPuff Gorillas HungryPanda Ignition Lane Immutable Linktree Main Sequence Ventures Marley Spoon Meta Microsoft NAB Netflix Octopus Deploy Oracle Percept.ai P&G Snap Twitter Uber Vodafone Accel Afterwork Blackbird Ventures Bond Common Sense Ventures Commonwealth Bank Ellerston EVP Federal Government Five Elms HAX K1 Investment Left Lane Capital Makers Fund NAB Ventures Parc Capital Corp Potentia Capital Queensland Investment Corporation Regal Sequoia Square Peg Capital Tidal Ventures Tiger Global Leigh Jasper Jack Dorsey Mary Meeker Will Davies

Also SmartCompany·SmartCompany·SmartCompany·Startup Daily·Startup Daily·SmartCompany·Startup Daily

11 deals

“Perfect storm”: Startup funding in ANZ topped $10 billion in 2021

SmartCompany reviews 2021's record ANZ startup funding, topping $10 billion per Cut Through Venture, highlighting mega-rounds by SimPRO, Rokt, Canva and Airwallex, plus early-2022 raises by Dovetail, Milkrun and TradeSquare.

SmartCompany 24 Jan 2022 Airwallex Canva Dovetail Go1 Judo Milkrun Octopus Deploy Rokt Simpro TradeSquare Cut Through Venture Tiger Global Management Chris Gillings

Also SmartCompany·Startup Daily·Startup Daily·Startup Daily·Startup Daily·SmartCompany·Startup Daily

Funding announcement

The 10 most-read startup stories on SmartCompany in 2021

A year-end recap of SmartCompany's most-read startup stories of 2021, recalling raises by Carted, Octopus Deploy, Who Gives a Crap and Judo Bank, plus a bank acquisition, listings and a liquidation.

SmartCompany 22 Dec 2021 Afterpay Airtasker Atlassian Bendigo and Adelaide Bank Canva Carted Disrupt Sports Judo Octopus Deploy Up Who Gives A Crap Zip Gary Elphick Holly Cardew Larry Diamond

Funding announcement

CTV Funding News - 1H 2021 in Review (Startups)

Cut Through Venture's newsletter reviews first-half 2021 Australian and New Zealand startup funding, covering aggregate round statistics, new unicorns, founder age patterns, and the strong funding of recently founded COVID-era companies.

Cut Through Venture 3 Jul 2021 Airwallex Canva Go1 Judo Octopus Deploy Phocas QBiotics SafetyCulture

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