Rachael Wilde: Ledger

Stories naming Rachael Wilde. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.

Role	Organisation	Sources
CMO	York Street Brands	SmartCompany (14 May 2025), SmartCompany (24 Apr 2023)
Founder	tbh Skincare	SmartCompany (14 May 2025), SmartCompany (24 Apr 2023)

Series B $5m

$5 million Series B sees Boost Lab and tbh Skincare merge to become York Street Brands

Australian skincare brands Boost Lab and tbh Skincare merge into York Street Brands alongside a $5 million Series B led by Alium Capital, with founders taking executive roles. BWX's administration is also noted.

SmartCompany 24 Apr 2023 York Street Brands Boost Lab BWX Go-To Priceline tbh Skincare TerryWhite Alium Capital Bridget Mitchell Craig Schweighoffer Rachael Wilde Zoë Foster Blake

Also SmartCompany

Rachael Wilde

Roles

Coverage

After Tbh Skincare and Boost Lab merger, York St Brands raises $2 million to launch Bouf

$5 million Series B sees Boost Lab and tbh Skincare merge to become York Street Brands