Company
Every investor coverage indicates participated in a round Member Benefits Australia raised.
The transaction that ended Member Benefits Australia's run as a startup, per published coverage. It closes the funding history too, where it is the ladder's last rung.
| Bought by | Kind | Announced | Price | Sources |
|---|---|---|---|---|
| StrongRoom AI | Acquisition | 13 Mar 2025 | $7.5m | Startup Daily (7 Nov 2025), Startup Daily (31 Mar 2025), Startup Daily (24 Mar 2025), Startup Daily (13 Mar 2025) |
Companies Member Benefits Australia acquired or merged with, per published coverage. Buying a company is not investing in one: nothing here counts in the deals column.
Stories naming Member Benefits Australia. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.
EVP's Federal Court bid to claw back $10.4 million from collapsed healthtech StrongRoom AI continues, with liquidator examinations of former directors ahead; the rebooted business has since raised fresh funds under owner Joe Zhou.
Also AFR Technology·This Week in Australian Startups·Dealroom
EVP alleges StrongRoom AI's CEO admitted fabricated revenue and debt figures after the Sydney VC invested $10.4m in a $17m raise; the Melbourne startup is now in administration with assets frozen.
StrongRoom AI, a pharmacy software startup, has banked $17 million in an EVP-led round valuing it near $70 million, and is buying loyalty program Member Benefits Australia with part of the proceeds.
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