Sam Kroonenburg's Cuttable raises $5.7 million, opens in New York
Melbourne AI advertising startup Cuttable raised $5.7 million at a doubled $100 million valuation, expanding to New York amid growing US demand.
Startup · $21.4m raised · AI
AI-powered, automated advertising platform for performance marketing teams
Melbourne, VIC
Every investor coverage indicates participated in a round Cuttable raised.
| Investor | Rounds | Invested |
|---|---|---|
| Square Peg Capital | Unnamed stage · Unnamed stage · Seed · Seed | - |
| Rampersand | Unnamed stage · Unnamed stage · Seed · Seed | - |
| Glitch Capital | Unnamed stage · Unnamed stage | - |
| Brand Fund | Seed | - |
| Benjamin Duncan | Unnamed stage | - |
| Benjamin Duncan | Unnamed stage | - |
| AirTree Ventures | Unnamed stage · Unnamed stage | - |
Companies Cuttable acquired or merged with, per published coverage. Buying a company is not investing in one: nothing here counts in the deals column.
Stories naming Cuttable. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.
Melbourne AI advertising startup Cuttable raised $5.7 million at a doubled $100 million valuation, expanding to New York amid growing US demand.
Square Peg's half-year investor letter reports two funds reaching final close, three exits including Talon.One's sale to Adyen, realisations past US$1bn, and a framework for judging AI disruption across its portfolio.
Square Peg reports 30% portfolio growth, US$1bn+ cumulative realisations, US$138m returned this half, closes two new funds, and outlines an AI disruption framework.
Rampersand's April newsletter: an essay on AI services startups, model releases from Anthropic and Meta, Firmus Technologies' $505 million raise, Dexibit's sale to accesso, plus portfolio jobs, events and market commentary.
Also Dealroom
Weekly roundup detailing eight trans-Tasman raises totalling A$373.3 million, headlined by Halter's Series E, spanning quantum computing, biomanufacturing, robotics, adtech and agtech, plus a recalled $2 billion founder exit.
Also Startup Daily
Adtech firm Cuttable has banked $5.7 million at a doubled $100 million valuation, adding Airtree, Glitch Capital and an angel to existing backers, and is heading to New York on growing American demand.
Rampersand's December newsletter leads with its $2m pre-seed investment in Cor, maker of the Obi AI avatar coach, plus trend retrospectives, tech news, portfolio updates, community events and a job ad.
Rampersand's newsletter announces it led Keeyu's $2.3 million pre-seed round, alongside portfolio updates from Quantum Brilliance, Cuttable, Hatch and Goterra, plus job listings and reflections on domain founders and Australian venture capital.
Also Rampersand·quantumwire.com·Startup Daily·Startup Daily·semiconductorindustrymonthly.com
Propeller Aero's chief executive Rory San Miguel has won the Pearcey Foundation's 2025 NSW entrepreneur award; the profile traces his path from UNSW clubs and Flirtey to the drone surveying company.
Roundup of five Australian raises totalling $85 million: National Renewable Network's Series A, plus Syenta, Cuttable, SprintSuite and Bitwise Agronomy, with lead investors and expansion plans for each.
Melbourne adtech firm Cuttable has added $4.5 million to its seed round with Square Peg leading, taking total backing to $10 million and valuing the business at $44.5 million ahead of its US push.
Also Startup Daily·SmartCompany·Startup Daily·SmartCompany·Startup Daily
Square Peg's half-year investor letter reviews its accelerating AI investing, portfolio companies' progress including several completed raises, listed fund returns, a new data hire, and ongoing fundraising for its 2025 vintage funds.
In its half-year letter, Square Peg explains how it picks AI founders, reports several portfolio companies' recent raises, flags a data engineering hire, and says fundraising for its next funds is well advanced.
Also Tech Funding News - Australia·Forbes Australia·SmartCompany·SmartCompany·Startup Daily·Startup Daily
Glitch Capital, a new $50m vehicle led by Leigh Jasper and backed by exited unicorn founders, has completed its first deal, backing Melbourne edtech firm Cadmus.
Square Peg's half-year letter to investors reviews 2024: $146m invested, $220m returned via five exits, fund value up to $3.25bn, plus portfolio raises at Rokt, Constantinople, Exodigo, Cuttable and Supabase.
Square Peg's half-year investor letter reviews 2024: portfolio growth, $220m returned across five exits, a Rokt secondary at a $3.5bn valuation, and recent raises at Constantinople, Exodigo, Cuttable and Supabase.
Also Square Peg Capital·SmartCompany·Startup Daily·SmartCompany·Australian FinTech·Forbes Australia·Dealroom·Dealroom
Weekly roundup of three Australian raises: adtech firm Cuttable's seed round, Fundabl's equity round and SeenCulture's funding, naming investors, plus new Cuttable co-CEOs and a board appointment.
AI ad startup Cuttable, co-founded by Sam Kroonenburg, Jack White and Ed Ring, raised $5.5m in a seed round led by Square Peg with Rampersand aboard; Kroonenburg earlier sold A Cloud Guru to Pluralsight.
Square Peg announces its participation in Cuttable's AU$5.5 million seed round. The AI-powered advertising platform was founded by Jack White, Ed Ring and Sam Kroonenburg, and already works with major Australian brands.
Also Square Peg Capital·SmartCompany·Startup Daily·SmartCompany·SmartCompany·Startup Daily·SmartCompany·Startup Daily·SmartCompany·Startup Daily·LaunchVic