Alex Bergsåker: Ledger

Stories naming Alex Bergsåker. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.

Role	Organisation	Sources
Founder	GoodWork.ai	Square Peg Capital (9 Dec 2024), Square Peg Capital (9 Dec 2024)

Seed $4m

Investment Notes: GoodWork.ai AU$4M Seed

Square Peg's post explains its seed investment in GoodWork.ai, profiling three founders with retail and AI backgrounds and the company's AI models giving retailers fast, unified analysis.

Square Peg Capital 9 Dec 2024 GoodWork.ai BCG Square Peg Capital Alex Bergsåker Matt Smith Ric Porteous

Also Square Peg Capital·Startup Daily

Alex Bergsåker

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Investment Notes: GoodWork.ai AU$4M Seed