Boss, MYOB · angel in 2 deals
| Role | Organisation | Sources |
|---|---|---|
| CEO (former) | Scout24 | Forbes Australia |
| Boss (former) | REA Group | Startup Daily, SmartCompany, Forbes Australia |
| Boss (former) | MYOB | Startup Daily (20 Feb 2026), SmartCompany (20 Feb 2026), Forbes Australia, Startup Daily (25 Jun 2024), Startup Daily (15 Sep 2022), SmartCompany (14 Sep 2022) |
Every published round Greg Ellis took part in, and every parcel of existing shares it bought off another holder. Deals we hold but haven't published yet are not counted.
| Company | Stage | Announced | Amount | Role | Alongside | Sources |
|---|---|---|---|---|---|---|
| Affinda | Unnamed stage | 19 Feb 2026 | $25m | Participant | Startup Daily, SmartCompany | |
| Affinda | Unnamed stage | 24 Jun 2024 | $10m | Participant | Forbes Australia, Startup Daily |
Companies Greg Ellis has backed in a published round, and companies whose existing shares it bought off another holder.
| Company | What it does | First invested | Rounds | Led |
|---|---|---|---|---|
| Affinda | AI-powered document processing platform integrating with ERP systems like Microsoft Dynam… | 24 Jun 2024 | 2 | 0 |
Fund closes reported for Greg Ellis, as distinct from the investments it has made.
Companies Greg Ellis has backed that another company then bought. An exit for the holding, not a deal Greg Ellis did.
Stories naming Greg Ellis. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.
Roundup of the week's Australian startup funding: fresh raises for five companies, Startmate's Summer '26 accelerator intake of 19 startups, and Affinda's acquisition of Pathfindr.
Also Startup Daily
Melbourne document-AI firm Affinda, founded by Tim and Ben Toner, closed a $10m round from family offices and wealthy individuals after an earlier $13m raise; Deloitte ranked it the nation's fastest-growing AI company.
Melbourne document-analysis company Affinda has pulled in $10 million from its previous backers at double its earlier valuation, and Christine Christian has joined its board.
Also Forbes Australia
MYOB has taken full ownership of Sydney HR and payroll fintech Flare, converting its existing stake into a takeover, giving exits to venture backers who had invested over $50 million across several prior rounds.
MYOB has bought workplace financial services platform Flare for an undisclosed sum, building on a 2020 partnership and investment, as it moves beyond accounting to serve small businesses.