Startup · $4m raised · AI
AI startup building proprietary models and LLM interfaces to deliver real-time retail analytics
Every investor coverage indicates participated in a round GoodWork.ai raised.
| Investor | Rounds | Invested |
|---|---|---|
| Square Peg Capital | Seed | - |
Companies GoodWork.ai acquired or merged with, per published coverage. Buying a company is not investing in one: nothing here counts in the deals column.
| Name | Role | Sources |
|---|---|---|
| Adam Whybrew | Director of Research | Startup Daily |
| Alex Bergsaker | Founder | Startup Daily |
| Alex Bergsåker | Founder | Square Peg Capital (9 Dec 2024), Square Peg Capital (9 Dec 2024) |
| Matt Smith | Founder | Square Peg Capital (9 Dec 2024), Square Peg Capital (9 Dec 2024) |
| Matthew Smith | Founder | Startup Daily |
| Ric Porteous | Founder | Startup Daily, Square Peg Capital (9 Dec 2024), Square Peg Capital (9 Dec 2024) |
Stories naming GoodWork.ai. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.
Square Peg's post explains its seed investment in GoodWork.ai, profiling three founders with retail and AI backgrounds and the company's AI models giving retailers fast, unified analysis.